Branding laboratory
Branding laboratory
Crafting immersive brand experiences that ignite genuine, trust-driven buyer engagement
We're an Australian alliance of independent design consultants, architecting brand ecosystems that facilitate precisely targeted audience interactions.
LumoLab's director-only process uniquely streamlines brand and marketing execution, delivering efficient, high-impact outcomes for a global clientele.
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The
LumoLab Experience
Synergy
An Australian alliance of independent design consultants
clarity
We distill complex brand challenges into streamlined, high-impact strategies
delivery
Delivering assets and campaign design with precision
Branding laboratory
Tailored for marketing teams
Marketing strategy,
revitalised.
We execute with precision to help brands
001
Instill confidence
002
clarify your message
003
Connect authentically
004
enhance buyer journeys
005
Stand out in a marketplace
006
Guide prospects to informed decisions
211%
S&P500 outperformance by design-driven companies prioritizing branding over a decade.
Design Management Institute
Asset development
simplified.
We cut the time and headache out of creative management, through our unique, distilled senior-led creative process:
Decades of service for pinpoint precision
across any industry and setting, we know how to translate specific branding needs into a solution.
Interact directly with a principle consultant from end-to-end
erasing management layers to enable a seamless collaborative process.
Unpacking how design creates cues and signals
that enable brands to connect powerfully and naturally.
Build upwards with our support
with our independents who bring data, animation, illustration, social, PR and marketing expertise when you need an extra manpower boost.
81% of consumers say trust is essential before making a purchase.
Edelman
70% of buying decisions occur before any sales interaction
Hubspot
Strong brand execution creates instinctive connection with buyers.
70% of buying decisions occur before any sales interaction.
Hubspot
81% of consumers say trust is essential before making a purchase.
Edelman
Feedback from our clients.
OPEN
How clients feel about their LumoLab experience
"Trevor's communication is amazing, probably one of the best I’ve dealt with."
GIG Group
"Trevor's work, greatly lifted the profile of our brand in view of the clients we consult for."
State of Play
"He brings a very thoughtful, intellectual curiosity, unpacking how and why things that are important to you."
Micromine
CASE STUDIES
Discover how we've impacted brands
Articulate value in an innovation-led space
Product branding
Advertising
event presence
3d & Animation
Office interior Graphics
Build an audience around a brand
brand ecosystem
Content & Social
Photography
website
Inspire learning and curiosity
brand ecosystem
3D Visuals
Instructional design
website
Create impact through 3D design
Connect with health aware consumers
Brand Ecosystem
Packaging Concept
Connect with high value prospects
Brand Ecosystem
Website
Content
Authority through brand imagery
Attract new talent to industry careers
Gold Jobs Brand Ecosystem
Event Presence
Impact Report
Content & Social
Position within the industrial space
Brand Ecosystem
3D Visuals
We work to fuel your momentum
as you scale
Client experiences
Trevor's communication is fantastic and his ability to contextualize the work and explain the why behind it, is better than any designer I've ever worked with.
Trevor has a very thoughtful, intellectual curiosity, unpacking how and why things that are important to you,
as opposed to taking a brief and churning a sausage-factory type scenario.
He's not a designer that does things superficially. He's very pragmatic and rational as well.
He's not a designer that does things superficially. He's very pragmatic and rational as well.
David Dunstan
GLobal Marketing Director
Micromine
Micromine
His communication is amazing, probably one of the best I’ve dealt with.
His beautiful presentation decks that show clear rationale behind the designs, which is invaluable.
Thinking deeply about your problem, he'll arrive at a really good solution from a design perspective. It's as simple as that.
He'll be able to get what you need, when you need, and it'll be what you're looking for. Plus, he’s an all-round great person to work with.
He'll be able to get what you need, when you need, and it'll be what you're looking for. Plus, he’s an all-round great person to work with.
Kirsty Reilly
Chief Executive Officer
GIG GROUP
GIG GROUP
Explore how sensory branding
enhances buyer connections
and drives product vision.
How branding creates connection
Insights into tech sector branding
A deep dive into insights and potential pitfalls of technology sector branding.
Navigating the trust deficit
Find opportunities within a reluctant buying environment.
Building a branding ecosystem
PDF
A brief exploration into how branding creates an ecosystem.
Principles of successful branding
PDF
Four foundational principles of branding for engagement.
Demystifing branding
How branding drives outcomes
Brandings inputs into engagement, conversion and retention.
What is Branding?
A simpler definition.
20%increase in interest when tech scaleups refine key elements of their brand toolkit.
For startups
Brand engagement for startups
Branding and its inputs into engagement and conversion
Accelerating Series 3 startups
Helping accelerate series 3 startups.
An alliance of independent design consultants.
Our mission is to guide you towards a brand that resonates deeply, connects authentically, and accelerates your path to success.
