BAker et Chef

Baker et Chef launched with a distinctive brand that paired light-hearted sophistication and rich culinary craft.

Lumo Lab supported Baker et Chef from its inception, working to attract fun loving and discerning audiences.

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Visual Design and Photography

Inspired by timeless French patisseries and modern culinary arts, the branding gently invites audiences into an adventure.

Principal imagery highlights the artisanal touch and vibrant warmth of the brand, and lends authority to the promise of adventurous flavors.

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Strategic Brand Messaging

Warmth and approachability was important to the founders, and we engaged in candid, conversational dialogues, openly sharing the creation process with our audience across digital/social.

data : in summary

580organic website visitors per month.

LUMO LAB

2,011facebook followers.

LUMO LAB

900instagram impressions per month.

LUMO LAB

3,370instagram followers.

LUMO LAB
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Long term Value

Although Baker et Chef has since closed, its legacy remains a testament to the power of branding. The memories and connections it fostered continue to resonate, proving the long-term value of a strategic approach.

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