As you fine tune or overhaul such interactions, you will likely require the input of various teams across your organization in order to make these come to life.
Many marketers forget that designers have to think laterally on a daily basis, making them ideal problem solvers.
Meanwhile, visual design impacts the entire customer journey and ensuring the continuity of your messaging is a key consideration.
A designer that understands sales and marketing to a greater degree is therefore a highly valuable asset you can draw on to solve problems that go beyond visual expression.
Keep in mind, not all designers have experience in group workshops, so giving them the space to develop ideas independently should be encouraged.
In our case, the Lumo Lab Design Lead serves as a direct extension to your team that can be flexibly engaged at any time.
With two decades nurturing local and global brands, our Leads are skilled at planning and swiftly identifying what may or may not work visually - helping you weed out ideas that may not translate well visually - thus helping optimize the development process.
Drawing on experienced designer(s) can ultimately can save you time and added cost downstream.
We're always on the hunt to help brands to connect in unique ways. For Bloom & Grow Education, we brought to life, a unique door hanger that delights young students and continues the brand experience outside of class in ways that creates new word of mouth.